Deals are dying on the floor.
Your acquisitions team makes wrong offers because nobody taught them to spot a deal. They chase activity instead of value, then contracts fall apart at disposition.
Revenue Architect // REI Operations
Your revenue isn't broken.
Your system is.
You're closing deals and still leaking money. I find where the operation breaks down, then I rebuild it so revenue stops slipping through the cracks.
18 yrs in REI ops
systems, not slideware // hands in your stack
The Problem
You are stuck, and the revenue is leaking out of six places you can already feel.
Most consultants hand you a deck and leave. The real problem hides three layers deeper than what everyone complains about. You will recognize at least four of these.
Diagnosis // 06 leaks
Lead managers are drowning.
You expect them to work leads, manage the CRM, run reports, handle follow-up, AND convert. They cannot do it all. They should not have to.
Disposition runs like a call center.
Your team is moving inventory instead of building buyer relationships. Money is left on the table because nobody positioned dispo as the strategic revenue driver it should be.
Systems held together with duct tape.
Zapier workarounds. Google Sheets everywhere. Automations that kind of work until they do not. Your team stopped reporting what is broken because nothing ever gets fixed.
No real leadership or accountability.
People do not know what good looks like. Managers do not know how to manage. Everyone is busy but nothing moves forward.
Doing manually what AI should handle.
Your people burn time on tasks technology could solve in seconds, if someone actually knew how to implement it right.
Not sure which of these is yours? Run the Leak Finder. Six questions, two minutes, no email.
The Build Sequence
How I fix it
One repeatable pipeline. I do not move to the next stage until the numbers prove the last one worked.
01
Diagnose
WK 1-2I get inside your business, shadow your teams, audit your systems, analyze your data. The real problem hides three layers deeper than what everyone complains about.
02
Build
HANDS-ONNo recommendations you have to figure out yourself. I am in your systems building the fix: rebuilding the CRM, implementing AI automation, training acquisitions, creating accountability that works.
03
Iterate
UNTIL PROVENI do not move on until the numbers show real improvement. We test, measure, adjust, and test again. Not checking boxes, actual results you can see in your revenue.
04
Handoff
YOU OWN ITI document everything, train your people, and make sure they can run it without me. Then we move to the next bottleneck. One block at a time until the business is a well-oiled machine.
The Work
What I actually fix
THE CORE BUILD
Revenue Operations Infrastructure
From Salesforce disasters and lead-routing chaos to systems your team actually uses. Real automation that works. KPIs that matter. Pipeline visibility so you can see where deals die before they hit the floor.
100%
of the build done in your stack, not a slide
1
bottleneck at a time, proven before the next
Disposition as Strategy
From transactional call center to strategic revenue driver. Buyer relationship management. Pricing intelligence. Sales training that converts. Dispo becomes one of your most valuable assets.
Acquisitions Machine
From wrong offers and activity theater to teams that spot value and make profitable deals. Proper underwriting. Deal qualification frameworks. AI-powered lead enrichment. Dispo-ready structures.
Team Performance Systems
From nobody knows what to do to clear roles, real accountability, and leaders who actually lead. Sales training. Offshore team integration. AI enablement. Systems that make your people better.
Receipts
I talk a big game. Here is the scoreboard.
Confidence is easy. These are the outcomes behind it.
50→200+
deals
Scaled a wholesaler from 50 to 200+ deals by fixing three bottlenecks.
$400K
to the bottom line
Cut the sales cycle by 12 days and the revenue followed.
1000+/mo
leads, automated
Built the systems that process over a thousand leads a month.
$10M+
structured
Conservation easement transactions structured end to end.
The Difference
Most consultants hand you a deck and leave. I get inside your operation, find where revenue actually dies, then build the fix in your systems. No frameworks. No theater. Just a machine your team owns.
Go Deeper
Where it usually breaks
Specific bottlenecks we go deep on.
Who You're Hiring
Tisa Daniels // Revenue Architect
You're hiring the operator, not the deck.
Eighteen years in the trenches of REI — operations, sales, marketing, and the tech holding all of it together. I am not the consultant who emails a PowerPoint and invoices. I am in Salesforce rewiring your pipeline, in Python wiring your integrations, on the floor training acquisitions until the machine runs without me.
And I do not just fix software — I ship it. Twilio priced me out, so I built my own voice-AI stack: Voniq. $5K SDRs kept quitting, so I built an AI workforce: Chief. Nobody had a state-by-state TCPA reference, so I built 913 pages of one. When I say I can rebuild your AI automation, it is because I have already built mine — in production.
I run Catalyst Partners as a Revenue Architect for real estate investors, because marketing is a department but revenue is a system. I have rebuilt acquisition departments, turned dispo into a profit center, integrated offshore teams, and dragged Frankenstein stacks into something a team can actually run.
You do not need another advisor. You need someone who builds the thing and hands you the keys. That is what I do.
18
years in REI ops
100%
built in your stack
14
days to your first number
The Stack
The stack I build in
CRMs, telephony, AI, data, infra. Not logos on a slide — the tools I am actually hands-on in every week.
Before You Book
Questions you are probably thinking
How long does this take?+
The Revenue Leak Audit is two weeks, fixed. If we go on to the build from there, most engagements run 6 to 12 months. I am not here to drop a quick fix and disappear, but you do not have to commit to a year to start.
What is the time commitment from my team?+
The initial diagnostic needs access to your people and systems for 1 to 2 weeks. After that, minimal disruption. I do the heavy lifting. Your team learns as we go.
Do I need certain systems in place first?+
No. I work with what you have and rebuild what is broken. Salesforce, Podio, spreadsheets, or some Frankenstein hybrid. I meet you where you are.
How is this different from other consultants?+
I do not make recommendations and leave. I build the solution, implement it, train your team, and make sure it sticks. Then I move to the next problem. Hands-on, not hands-off.
We already tried AI and consultants. It did not work.+
That is exactly why I am different. Most solutions fail because they are built by people who do not understand REI operations, or because nobody stuck around to make sure it worked. I do both.
How much does this cost?+
The Revenue Leak Audit is $2,500 flat. Two weeks, fixed scope, and it credits back in full against the build if you start within 30 days. What the build itself costs depends on which leaks you actually have and how deep they run, which is the entire point of the audit: you get that number in writing before you commit to anything.
Qualifier
Is this you?
- ✓ You close 75+ deals a year but cannot break through to the next level.
- ✓ Your team works hard but deals keep slipping through the cracks.
- ✓ Your systems are held together with workarounds nobody wants to admit are broken.
- ✓ You tried fixing it with more Zapier, another tool, or a new hire, and it did not stick.
- ✓ You know you need AI but do not trust consultants selling demos and theories.
- ✓ You need someone who can actually DO the work, not just tell you what is wrong.
- ✓ You are ready to start with two weeks and a real number, not a six-month leap of faith.
Last Step
Ready to stop scaling
broken systems?
You know what is broken. You know it is costing you deals, revenue, and your sanity. I find where your revenue operations are dying, then I fix it. One system at a time until your business works the way it should.
No more duct tape. No more workarounds. No more we will get to it later.
Not ready for a call? Run the free Leak Finder. Six questions, no email.